Do you think that by acquiring Carols Daughter, LOral finally understood that there was something to gain from the natural hair movement? According to some estimates, black consumers spend $473M on hair products annually. The US is the leading country globally in the hair wigs and extensions market. Need some help with your hair? The market is expected to grow annually by 0.90% (CAGR 2023-2027). Every year the National Hair & Beauty Federation (NHBF) releases statistics giving an overview of the hairdressing, barbering and beauty businesses. was awarded 8,500 pounds (about $11,800) in an out-of-court settlement, petition last year that pushed for mandatory training in textured hair. Detrimental effects of using chemical-based shampoos and conditioners, such as bad hair quality and rough scalp, have goaded consumers to opt for natural hair care products. The global black hair market was worth $2.5B in 2020. From 2016 to 2018, black spending on shampoo and conditioner grew 12.2% and 7.3%, respectively. In the 1970s, professional Afro hairdressing was a lonely endeavor in Bradford, a city in northwestern England. Beauty Industry Statistics and Market Research: Global & US. The majority of major black hair product retailers are not black-owned. Highlights. According to one survey, the country has just 314 Afro hairdressing salons out of almost 45,000 registered hair and beauty salons. 1 in 4 black women have difficulty finding products for their hair. Anyone running their own hair or beauty business needs to think about getting the right insurance protection. In some cities, merely getting an appointment can take weeks. In five years, hair relaxer sales declined 25% from an all-time high of $750M. This is potentially the new frontier in black hair care, as filling this market void can make for a very lucrative endeavor. Activilong is trying to clean up their ingredient list in their products to make it more natural and safe and theyve put a lot of effort towards their communications strategy. Whats the state of the black hair care market in 2020? This woman is Agn, s Cazin is a voluble, energetic, exuberant but extremely quick-witted woman who has built her expertise in the matter thanks to her numerous experiences in the black cosmetics sector. They didnt understand that there wasnt a strong network of Afro hair stylists across France. A reported432% spikein bookings at the end of lockdown in April 2021 (while not entirely unexpected) indicates the demand for hair and beauty treatments is likely to stay strong. 22% of those women will only have their hair colored in a salon. 15. However, many big chains of hair shops that cater to us are not Black-owned. Let resources go into Black hairdressers who can train white hairdressers how to do our hair.. 40. black women experience high levels of anxiety than white women. At 60% of all services, hair dying was the third most common request by black women in 2016. One client asked me Why dont you relax your hair anymore? It was so easy for them before. 50% of black women believe that their natural hair and care are essential to their identities. Conversely, current smaller brands dedicated to women of color operating under new business models have the opportunity to include all types of women from various origins who can identify with the products. The haircare and beauty industry is dynamic and continues to grow at a rapid pace. Thats 18.9% of the total $3.04B market. Just in patches, she said, laughing. Pointing to a nearby customer with a small blond Afro in Elite Studio in Armley, Ms. Newton said, My daughter gets to see that. Rising awareness of the benefits of natural hair care products is one of the key factors fueling market growth. In 2020, the size of the global dropshipping market was estimated at $128 billion. Skincare and makeup for men is one of the fastest-growing trends in the beauty industry. The global beauty industry market is valued at $511 billion. In America, approximately $19 billion is spent annually on hair while in the UK, 5.25 billion is the annual spend - and UK black women account for 80% of total hair product sales. Having a familiarity with Afro-textured hair would be an improvement.. Personal funding . When you see the pictures or the appearance, you can see that no ones done my hair, she said. Approximately 65% of services fell into this category. 83% of people working in hairdressing and barbering are female (2019). 39. The Hair Salon US Market Size is $46.2B in 2022. Published Fri, Aug 17 2018 2:33 PM EDT Updated Fri, Aug 17 2018 3:33 PM EDT. The North East has the lowest number with 2,766 nail technicians. Figure 31: Instagram post - Dove x Brother Vellies. Its no wonder that France is 50 years behind counterparts in terms of Afro hair salons presence when theres limited access to entrepreneurship and lack of hair education and training here, The market is performing well overall because there is still a big demand, however its not doing as well as a couple years back, when there was a real frenzy from consumers who were purchasing the latest products at the height of the natural hair movement. Black women are more likely to report having professional styling appointments than white women. 85% of women color their hair at least once every eight weeks. This outcome would result in a CAGR of 9% for the industry. LOral didnt come to us and say, Now you can wear an Afro, she said. How To Naturally Grow Thicker Hair 60 Beauty Experts Share Their Tips, 95+ Natural Hair Statistics & Facts in 2023, 75+ Curly Hair Statistics & Facts in 2023. 2. Emma Dabiri, a television presenter who is the author of the 2019 best seller Dont Touch My Hair, said she often had to do her own hair before taping an appearance. Today, there are over 3000 black hair care brands that have popped up, that more or less do the same thing, so it has become an extremely competitive and fragmented marketplace. I recurrently hear people saying that there are more choices in one country over the next, but thats not really true. Black women experience more hair anxiety than other women. L'Oral. Black women spend more money on products for their hair than white women. It gets her to think, Oh, my hair is nice., This is what we get when we go to Black hairdressers, she said. Australia's flower market size is valued at $864 million. Total global cosmetic sales in 2020 was a whopping $483 billion. The United Kingdom Hair Care Market research report provides a comprehensive outlook of the market size and an industry growth forecast for 2023 to 2028. According to one survey, the country has just 314 Afro hairdressing salons out of almost 45,000 registered hair and beauty salons. Permanent waves & texturizers were the second most common service provided by black hair stylists at around 62% of services provided. Image used under license from Shutterstock. There are also three types of stores: the boutique or concept store that will be attentive towards the merchandising, product selections, in-store design and layout and customer service like Les Secret de Loly or Provial Cosmetics. The NHBF reported that 60% of people working in hairdressing and barbering in 2020 were self-employed (up from 54% in 2019). Learn the facts about the preferences of black hair industry consumers below. 39% of black people in the US say theyre interested in spending more on black-owned hair and beauty products. ll have to think of new products that will fill the billion dollar void leftover from hair relaxers. For 2017, the England estimate (36.1 million tonnes) was . Mainstream hair brands like Sundial are coming out with new black hair care lines mainly through the acquisition of independent and often black-owned hair product brands. Salon Industry Long Underserved Black Clients. The market is performing well overall because there is still a big demand, however its not doing as well as a couple years back when there was a real frenzy from consumers who were purchasing the latest products at the height of the natural hair movement. However, there is one woman who saw the tide turning, and today she finds herself at the center of a booming sector valued at around billions euros. Word of mouth recommendation is the best marketing practice here, as people are naturally more suspicious or defiant. Women dedicate an average of almost 6 and a half hours every week to taking care of and beautifying their hair. Plus, receive other occasional bits we think you'll enjoy, like competitions and offers. About 57% of nail technicians are self-employed, meaning approximately 43% are in employment. United Kingdom Hair Care Industry Reports . Face treatments post-lockdown, possibly due to mask-wearing induced skin problems. Rounding out the top 5 are Este Lauder, P&G, and Shiseido. She attributed changing attitudes around hair to the Black Lives Matter movement and the rising trendiness of Black culture in Britain. The global beauty industry (comprising skin care, color cosmetics, hair care, fragrances, and personal care) has been shocked by the COVID-19 crisis. Millennial naturalistas have more positive attitudes toward textured hair than all other women. Sign up to the newsletter and get exclusive hair care tips and tricks. Their contribution to the UK economy. Revenue in the Hair Care segment amounts to US$1.91bn in 2023. Detailed research and segmentation for the main products and markets. British Caribbean women today are at ease with their bodies and experiment with their looks a lot, they are not afraid to wear colorful wigs etc. One client asked me Why dont. Mr. Swarry predicted that broadening training would be challenging. 45. Distribution here is also complicated because there are too many networks, like for example in the distribution of hair extensions. A five-year forecast of the market and noted trends. The Natural Hair and Loc Bar in the Brixton area of London. In France, most of the hair traditions come from Africa like box or threaded braids. 43. As of 2019, there are over 700,000 hotels and resorts worldwide. What Rihanna did with Fenty Beauty was heading straight into the mainstream by allowing consumers to find the right products that work for any skin tone, type, complexion etc. Now, the agencies that set standards for the profession in Britain are signaling change, even if it is too soon to know how big the shift will be or how quickly it will come. Theres a lot of work involved. She previously studied economics and journalism at college. ; According to Mintel, younger black women aged 18-34 are more likely to say that they use hair care products. There is also concern that changing the training standards could take customers from existing Black-owned salons. The hair weave industry is a multi-billion pound market that is forecast to grow significantly. The sharp rise in Black-owned beauty brands has allowed African Americans to discover an entirely new world of products that are specifically geared towards them and . In 2021, the weave industry was worth $6.6B, up from $5.8B in 2020. The market for men's skincare products was worth $12.34 billion in 2021 and is forecasted to grow to $18.92 billion by 2027. 5. U.K. The answer is still murky, partly because the industry is sprawling and decentralized, with at least six licensing organizations that certify the thousands of stylists produced by training schools every year. Or check out our key takeaways for the most important facts you need to know about the black hair industry in 2021. There is such a lack of cosmetology schools in France. Shampoo is chemical, conditioner is chemical, glue used for weaves is chemical, there will always be chemical products. Black women spend 9x more on ethnic hair products than non-black consumers of both genders. A typical UK adult spends over 400 a year (33.36 a month) on hair and beauty products and treatments. I'm Athena, your personal Hair Assistant. Youre covered whether your work is salon-based or you go out and about visiting clients. Market Research reports that in the US alone, the hair care business is over $83 billion, with women being the primary consumers of products in the hair care industry. Veelocks is a UK-based, black-owned wig brand. A huge trend in retail in the last few years has been demand for organic and clean beauty products. 59% of black women aged 1824 say they use deep conditioning treatments, compared to 37% of black women of all age groups. Brushing back the coils of her twist-out, Ms. Tomlinson said it had taken too long for broader society to recognize Afro hair as beautiful and worthy of care. Uju Marshall, the Nigerian fashion model to know. The number of hair and beauty businesses in the UK. The French West Indies are already market leaders for locs and natural hairstyles, but theres currently no beauty conglomerate that is seriously looking into this segment. However, a 2021reportby the National Hair & Beauty Federation (NHBF) identified the industry as one of the hardest hit by the UKs pandemic lockdowns, with turnover falling by an average of 45% in 2020 compared to 2019. All the facts about black hair you were looking for. They didnt understand that there wasnt a strong network of Afro hair stylists across France. They invest a lot in hair care but dont necessarily know how to get the best value for their money. 24% of black consumers exclusively buy hair products online, which represents a 9% increase from 2016. Hmm. Weve focused on salons and self-employed hairdressers and therapists providing face-to-face treatments. Theyre able to relate to the natural hair women as well as the relaxed hair one, the one that wants to dye her hair red or the one that wants to keep it curly. Black women spend billions of dollars on natural hair care and beauty products. And in 2020, a teenager was awarded 8,500 pounds (about $11,800) in an out-of-court settlement after being repeatedly sent home from school because of her natural hair. Is it true that France, while it stands as the biggest market, is hard to penetrate? 19. Its a more versatile way of being thats different from the archetypical church going boujee African-American woman that Beyonc represents with her safe honey blonde hair. This statistic represents the annual sales value of hair care products among African-American consumers in the United States in 2017, by type. Black women are more likely to report spending more money on products for their hair than white women. Then they acquired Soft Sheen Carson who carried the brand Dark and Lovely in the early 2000s and Carols Daughter in 2014. There were more than46,000 hair and beauty businessesoperating in the UK in 2021, a 3% rise on the previous year. This was followed by hair colour appointments, with demand peaking for a full head of highlights or a balayage. Pierre points out that Richelieu Dennis, founder of Shea Moisture and one of her inspirations, opened a $100m fund for black female entrepreneurs last year, providing an opportunity for way more black ownership and manufacture outside Asia. Looking on is Eddy Macina, a stylist who has learned his trade there. In 2021, the weave industry was worth $6.6B, up from $5.8B in 2020. To improve your experience with us, we use cookies for analytics and personalised advertising. Hollywood waxing was the most popular treatment booked post-lockdown. Styling products are only 16% of the total hair care market, but black people spend 35% of their hair care budgets on styling products. The number of hair salons in 2019 was 16,559, a 21% increase over five years (NHBF). Two years later, Winifred Atwell, a pianist from Trinidad who became the first Black recording artist to reach No. Afterwards, these distributors resell these products to stores. More than half of black women have been unsuccessful in finding hair products suitable for their hair. 48. There were3,517 nail salonsin the UK in 2019, an increase of 56% over five years. ( Statista) The company sells products under the hair color, skincare, sun protection, make-up, perfumes, and hair care categories. Lets circle back to the consumers. Industry market research reports, statistics, analysis, data, trends and forecasts. The global black hair market was worth $2.5B in 2020. Searches for "men's skincare" are up 103% over 10 years. 41. 30. Now theyre everywhere, very dynamique and their natural hair care line is decent. Beauty industry trends for 2020 report that the industry has over a million employees. South Korean businesses hold a majority of the ethnic hair market with a hold of 60-80%, while black-owned ethnic hair products only make up 3% of the ethnic hair market. The weave industry will see a CAGR of nearly 15% from 2021 to 2026, growing from $6.6B to $13.3B. On average, back women spend more time tending their hair than white women. News flash: Black women know beauty. 1. Hair discrimination is rooted in systemic racism, and its purpose is to preserve white spaces. From a B2B trade show, it opened up to the public and became an event for consumers. Thanks for signing up to being prepared and protected. For product launches, Afro Hair and Beauty is more interesting because it has a strong network of distributors onsite, which isnt the case for NHA. One unique global photoshoot was enough in terms of branding and no market localization was needed. One survey found that Britain has just 314 Afro hairdressing salons out of almost 45,000 registered hair and beauty salons. If youve grown up with a certain texture, you know how to manipulate it. Even if most women today have embraced their natural hair, the natural hair care sector value does not equate hair relaxers market value. How are current brands keeping up with this movement that is here to stay and what are the next evolving trends in the years to come? It depends on the country, but overall brands like Shea Moisture, Cantu, AS I AM, Activilong, Design essential and ORS are coming out on top. Each year black women spend billions of dollars on beauty and personal care products. Black women are more likely to report spending more time on their hair than white women. However, American hairdressers knew how to use and promote the line. Black women experience high levels of anxiety over their natural hair. Today, there are over 3000 black hair care brands that have popped up, that more or less do the same thing, so it has become an extremely competitive and fragmented marketplace. The average hourly wage for employed beauty therapists in the UK is 8.60, according topayscale(14k - 23k annually). Skincare products make up 42% of the cosmetics industry, representing the largest segment of the market. 58% of black women aged 1824 say they use edge control products, compared to only 26% of black women of all age groups. The Great Britain toiletries and cosmetic industry sales stood at 8.7 billion in 2020, this is 580 million less than 2019. An assessment of the competitive landscape and market shares for major companies. The natural hair care market is estimated to have a growth rate of 4.7% annually from 2019 . They understood that there was something at stake in the natural hair movement, but they didnt know how to go about it properly as they used the same trite strategies. Read the 120-page report with TOC on "Haircare Market in Africa Analysis Report by Product (Shampoo, Conditioner, Hair color, Hair styling products, and Other haircare products), Distribution . 81% of black women say they prefer low-maintenance beauty and hair routines. The average industry growth of independent label music production in the US from 2014 to 2019 is 2.5%. Its no wonder that France is 50 years behind counterparts in terms of Afro hair salons presence when theres limited access to entrepreneurship and lack of hair education and training here. I think today, shampoos, conditioners and detangling treatments are much better than whats on the market for white women at the same price points. I have Italian and North African assistants who tried ORS or Cantu and loved it. . 46. Available to download is a free sample file of the United States . But what's clear is that the sector was experiencing a boom period in the years prior to the crisis. Brazilian blowouts, press & curls, and protective hairstyles were the least-requested hair service in 2016, making up 15%, 255%, and 28% of services provided, respectively. If relaxers do come back in vogue, it wont be for the same reasons : it wont be to normalise your hair style or to find work or because kinky hair is considered ugly. The global natural hair care product market size was valued at USD 8.74 billion in 2019 and is expected to grow at a compound annual growth rate (CAGR) of 4.7% from 2020 to 2027. Most of the natural hair care products contain . In the US, black consumers are 14% of the population but make up a disproportionate percentage of spending on hair and beauty products. Madam CJ Walker became the first black female millionaire in the US from sales of her black hair product line. As of March 2020, the exhibition and events industry had lost 14.4 billion euros (16.5 billion USD). 38. Calma Ritchie, 55, now has a loyal clientele at her salon, XL Hair Design, but she began working out of her living room or kitchen.
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